Generational wealth is the cornerstone of financial security and opportunity for future generations. However, for women of color (WOC), including the founders of Noboru, a Brown and Black duo, this journey carries unique challenges. This thought piece explores the hurdles WOC face and emphasizes the pivotal role that Noboru, a trading platform founded by individuals who understand these struggles, can play in helping them create generational wealth.

A tale of two identities

As individuals with diverse backgrounds, and immigrant stories, we intimately understand the complexities that come with being women of color in the financial landscape. We didn’t come from money, nor were we born into wealth. We are self-taught learners, navigating a world where growing wealth seems like an unfamiliar language. The intersection of race and gender often exacerbates economic disparities. Women of color frequently find themselves navigating a complex web of economic disadvantages

Why It’s Hard for Women of Color to Build Wealth

Pay Inequity for Women of Color: WOC experience a glaring gender pay gap, earning significantly less than white men. African American women, for instance, earn only 63 cents for every dollar earned by white men. This pay inequity hampers their ability to save and invest.

Occupational Segregation: Its 2023 – yet discriminatory practices result in occupational segregation, where WOC are often relegated to lower-paying jobs with limited opportunities for growth and advancement.

Limited Access to Financial Resources: Discriminatory lending practices and restricted access to capital make it challenging for WOC to pursue entrepreneurial endeavors. This limits their ability to create wealth through business ownership.

Wealth Disparities: Historical wealth disparities persist, perpetuating the cycle of inequality. The racial wealth gap reflects the impact of systemic discrimination on wealth accumulation over generations.

The Urgent Need for Financial Empowerment Among WOC

How Noboru Empowers Women of Color to Build Generational Wealth

Noboru is poised to be a game-changer in the pursuit of generational wealth for women of color.

Education Tailored to Women of Color: Noboru offers educational resources and financial literacy programs specifically designed to address the unique challenges faced by WOC. Through accessible content, it equips them with the knowledge needed to make informed financial decisions.

Simplified Investing: Our user-friendly, jargon-free trading platform eliminates barriers to entry for WOC. We understand the intimidation that can come with finance, and we’re here to simplify the process

Transparent Reporting: Noboru is committed to transparent reporting. We understand the importance of clarity & accountability in financial matters, and we ensure that our users have access to transparent, easy-to-understand reporting

The Role of Sustainable and Impact Investing

We firmly believe in the potential of sustainable and impact investing to drive positive change. Noboru empowers women of color to align their investments with their values, enabling them to grow their wealth while actively contributing to positive transformations in their communities and beyond

Building a Supportive Community

Noboru isn’t just a platform; it’s a community. We’ve seen the power of connections and mentorship, and we’ve built a space for women to network, share knowledge, and uplift each other.

Building generational wealth is a deeply personal journey for us, shaped by our immigrant backgrounds, humble beginnings, and self-taught learning. We’re determined to make it accessible and achievable for all women of color. Noboru is not just a solution; it’s a testament to our commitment to addressing the specific barriers that WOC face. Through financial education, simplified investing, transparency, sustainable investing, and a supportive community, Noboru ensures that women of color have the tools and resources they need to create a legacy of prosperity for generations to come